Content Marketing Manager

Boulder, CO

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Founded in 2014, Data Nerds is dedicated to aggregating, digitalizing and standardizing US property data and presenting it to consumers through property reports, API and other products.

Backed by Foundry Group and Techstars Ventures, Data Nerds provides an in-depth analysis of 135+ million US residential homes through sophisticated, accessible, accurate and affordable property data solutions.

Reporting to the Head of Product, the Content Marketing Manager is responsible for all content marketing initiatives to drive traffic, engagement and leads that deliver sales and customer retention.

Job Overview:

  • Write blog posts, customer case studies, company announcements
  • Build and release marketing and creative content across multiple distribution platforms
  • Work closely with design and creative resources to design engaging high quality content
  • Create content release cadence and build practice for actively re-purposing information across verticals
  • Foster and maintain an understanding of company API data and associated market fit across multiple verticals
  • Collaborate with and synthesize data from key contributors, both internal and external, and build content from those conversations
  • Develop, analyze and optimize marketing campaigns for SEO
  • Identify and target opportunities for media partnerships, Op-ed, events
  • Track and measure performance of content marketing campaigns for inbound leads, demand generation and sales and marketing funnel optimization
  • Conduct market research and grow knowledge of industry specific norms, practices, protocols, content channels
  • Establish an understanding of the competitive landscape and apply to content creation and distribution cadence

The Ideal Candidate:

  • Bachelor’s degree in a related field
  • 2+ years technical marketing & SEO experience
  • Strong writer, editor, communicator
  • Multi-disciplinary critical thinker and researcher
  • Basic technical understanding of APIs
  • Self motivated with a passion for working in a startup environment

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Why work with us?
We offer some great perks & incentives.

  • Exciting opportunity in a startup!
  • Super competitive compensation
  • Employee share option plan
  • Medical, dental & vision benefits plan
  • Flexible hours
  • Summer Flex Fridays
  • Paid lunch breaks
  • Stand-up desks
  • Relocation package if required