So you want to market your business online?
Good, you should. There’s no better place for getting noticed by millions of people on a daily basis – but, you have to do it right.
As a small startup company, we found (still find) ourselves endlessly searching for resources to help get our online presence to the next level and we wanted to share what we learned with you!
You probably already know that online marketing can encompass a huge range of different topics from social media marketing to SEO to landing pages and everything in between. We broke our list of best marketing blogs down into 5 categories so you know exactly what you’re getting at each site.
So what are you waiting for? Dive in!
Best Marketing Blogs
Best for: Social Media Mastery
When we were searching for our top candidates for best Social Media blog, it was hard not to find a list that included Social Media Examiner!
Social Media Examiner was started by Michael Stelzner, who is also the author of Launch and Writing White Papers. Not only does he write about Social Media, he also hosts some of the biggest social media marketing podcasts, summits and conferences in North America, so you know he knows what he’s talking about!
When we first started our social media journey, we found ourselves spending countless hours on Michaels site, researching the best tactics, newest developments and ideal strategies to take the social media world by storm.
So whether you’re looking to grow your Twitter presence or learn about the latest platform like Periscope, Social Media Examiner has you covered!
Our Favourite Article: 4 Ways Your Business Can Get Started on Instagram
Best For: Content Creation
Copyblogger has been dubbed “The bible of content marketing” by VentureBeat and for good reason.
Copyblogger has been the go-to content creation resource for bloggers since 2006 and isn’t going anywhere anytime soon. On top of that, founder Brian Clark has been in the industry since 1998 before “content marketing” was even a thing!
If you’re a blogger looking for the latest tips on how to make a great piece of content that gets your brand seen all over the internet, Copyblogger is the place to start!
Our Favourite Article: 5 Blissful Lessons These Nightmare Headlines Can Teach You
Best For: In-Depth Articles
I think it’s pretty safe to say that Neil Patel, of Quicksprout, is who we turn to in our times of need! Nowhere else will you find more in-depth, detailed articles on everything from growing your mailing list to optimizing your SEO one step at a time.
If you’re a little put off by Neils writing style (his post are long) don’t worry. He also has an awesome set of Beginner guides to get you up and on your way in any type of online marketing!
We made very good use of his Definitive Guide To Growth Hacking in our earlier days and got some amazing results and we continue to make our way through all of his guides to grow our online business.
Neil will never let you down if you’re looking for a deeper understanding of online marketing!
Our Favourite Article: 7 Huge Sites For Traffic Marketers Don’t Take Advantage Of
Best For: List Building
SumoMe is actually a list building application that we use on our own site. It enables you to create Welcome Mats (landing pages of sorts), subscription pop-ups, smart bars and contact forms all from one easy platform to make your email list growing a breeze. They also have an amazing blog with tons of awesome resources for going the extra mile.
When it comes to email marketing, SumoMe’s blog is where we go to gain our information. Whether you’re looking to get your first 100 subscribers or you want to optimize your list to target different segments and demographics, SumoMe has a blog post for that.
Another thing we love about SumoMe is that they are fun! No stuffy, boring corporate blog posts here just straight to the point, funny and informative chit-chat between friends!
Our Favourite Article: How to use lead magnets & SumoMe to increase opt-ins like crazy (in under 5 hours).
Best for: Conversion Optimization
Like SumoMe, Unbounce is actually a landing page product you can buy and install to A/B test your landing pages and increase conversion. While we don’t use their services, we do love their blog when it comes to gaining information about lead generation and conversion optimization.
Along with landing pages, Unbounce also has a great selection of social media, PPC, copywriting and email marketing posts making it an awesome one-stop-shop for all online marketers and bloggers alike.
Did we also mention they’re a Canadian company located just 4 hours away from our home base? That makes us love them even more!
Our Favourite Article: The 4-Hour Website Optimization Challenge – What Would the Experts Do?